Bartleby I Would Prefer Not Too Free Essays

Herman Melville’s â€Å"Bartleby, the Scrivener† scrutinizes the impersonal, harsh, and isolating labor conditions in America soon after the industrial revolution. Bartleby is presented as a foil to his repressed and ignorant coworkers: Turkey, Nippers, and Gingernut who participate, however dysfunctionally , in the brutal system. In contrast, Bartleby distinguishes himself to the narrator and the reader as â€Å"the strangest [scrivener] I ever saw or heard of†( ) by rejecting the mundane work of copying legal documents and proof reading them. We will write a custom essay sample on Bartleby I Would Prefer Not Too or any similar topic only for you Order Now He embodies passive resistance through the repetition of the response â€Å"l would prefer not to† when faced with a command from his employer. Through the use of key words such as â€Å"would† and â€Å"prefer†, Melville gives Bartleby the appearance of submitting to his employer’s, the lawyer’s, judgment and authority. This display of subordinance, however, is only an illusion. Bartleby rejects the capitalist hierarchy on which Wall Street is built and thus also rejects the lawyer’s authority. What exactly does Bartleby â€Å"prefer not to do†? He prefers not to comply with the dehumanizing reality of the American capitalist economy. As scriveners, Bartleby and his coworkers live an automaton-like existence, robotically reproducing documents written by others. Unlike Bartleby, however, his coworkers have been indoctrinated into conforming through the never-fully- satisfying reward of wages. As stated by Karl Marx, a German economic revolutionary, â€Å"Capital is dead labor, which, vampire-like, lives only by sucking living labor, and lives he more, the more labor it sucks. (Marx) By â€Å"preferring not to† , Bartleby protests against alienating, mundane labor. The life- sucking effect of capitalism is also demonstrated by Bartlebys previous occupation as â€Å"a subordinate clerk in the Dead Letter Office† ( ). This Job consisted ofa â€Å"pallid hopelessness†( ) of â€Å"continually handling these dead letters and assorting them for the flames†( ). Both of Bartleby’s jobs provide no ou tlet for communication, individuality, creativity or growth. The apitalistic economy has stripped him of his humanity, and he would â€Å"prefer not† to continue taking part in it. By using the phrase, â€Å"l would prefer not to†, Bartlebys also causes the lawyer â€Å"to stagger in his own plainest faith† (1 1 and to doubt the rules upon which his own society is built. How to cite Bartleby I Would Prefer Not Too, Papers

Implementation Of Corporate Social Responsibilities †Free Samples

Question: Discuss about the Implementation Of Corporate Social Responsibilities. Answer: Introduction Corporate social responsibility is a form of self-regulation that is incorporated in a business model. It entails the percentage of responsibility not only for economic consequences but also for environmental and social implications. It is generally known as the process through which an organisation achieves balance of economy, social and environmental imperatives, these three forms of the triple bottom line approach Oliver (2007, pp .247-254). This all is carried out as it addresses stakeholders and shareholders expectations. The triple bottom line proves to be a successful tool used by small businesses in developing countries that helps them in meeting set standards in regards to society and environmental state, it does all this with the aim of not compromising its competitiveness. It acts as a framework for gauging and reporting the organisation's performance Archie and Kareem (2010).By so doing it acts as an attempt to straighten up an enterprise's goals and strategies in order t o have more objectives than just profit Innes and Norris (2012). Yes, I agree that corporate social responsibility is really beneficial to a companys bottom line, this is so as it targets the society, environment and ethical issues and tries to act well with them. It brings about responsible business reputations as by doing so it leads to competitive advantage as some customers insist on companies with a high responsible rating as compared to others as it implies that the company has its logic and targets set well in place Oliver (2007, pp. 247-254). There is also the virtue of cost saving in which when a company reduces resource use and waste it can help save the environment and also money as it helps the organisation to lower its utility bills to gain low spending Archie and Kareem (2010). Environment CSR aim is to reduce effects that target the environment and that which makes the land get degraded and the activities it focuses on are like energy use, waste management, recycling and emissions. Such ways that help in such situations is like swit ching off lights and machinery when they are not in use, another aspect is reducing the amount of paper you waste as some papers are not degradable thus reducing the number of paper usage kerbs this issue. Advantages of corporate social responsibility Improves the image of the organization-the organisations that have implemented the CSR and followed it up to the letter end up gaining goodwill value. This is so as people want to get the product that an organisation sells as the company has a good reputation and its image is of authenticity, in regards to other organisations it increases the number of organisations willing to work with the corporation and be associated with it thereby increasing an organisations prestige Archie (2010, pp.85-105). This is highly true as the normal folks love association with well-mannered and proper giving organisations and become loyal due to that fact. Increases the retention of employees and also acts as a way of attraction, this is true as companies that carry out the CSR encourage and empower the clients and customers as they are seen as organisations that care about the well-being of people and also provide comfortable working conditions. In the social responsibilities, some organizations go out of their way to even know its employees birthdays and sets up something for them, also there is the financial assistance in times of need all these types of scenarios make employees want to remain with the company as the atmosphere is good and conducive for proper working and interacting Hopkins (2007). There is also the fact that regulatory authorities become friendly and less hostile when they know an organisation carries out CSR they give the company a fast-paced preference as it sees it follows all the protocols put in place as compared to an organisation with no CSR Contreras (2010). Due to being diverse and allowing itself to help out where it can, it attracts more capital inflow into the organisation as a companys image plays a huge role to investors and due to having incorporated the CSR it gets a massive boost thus people invest in it heavily. In disguise, it also acts as a good note as the government may be willing to invest in the company as it sees it gains and customer perception thereby leading to lesser regulations to the organisation. Production of pure renewable energy from the environment this is so as the company has financed an environmental CSR then it makes sure that its operations do not endanger any aspect of the environment as it also gives way to the company the chance to explore renewable energy sources Oliver and Stephan (2007). There are also disadvantages brought about by the CSR include a shift from making profits according to the organisations set objectives, it is in regards that an organisation first entity is to make profits and not invest in CSR thus by incorporating CSR it affects the outflow of cash and limits profit Innes and Norris (2012). Also, the company reputation takes a hit this occurs as companies are required to disclose the shortcomings of their goods this creates inconsistency and violates their customer organisation relation. Conclusion Properly implemented corporate social responsibility has the ability to bring advantages such as enhanced access capital and markets. It is put as the way a company carries out its business in an ethical way. CSR shows that business can fully grow and be diverse when they allow themselves to divulge in as using initiatives that affect the environment such as waste materials can be used to greatly benefit ones business Oliver and Stephan (2007). Human rights are relevant as there is a growing acceptance amongst organisations that shows them that also themselves have a role to play in our society and should play a major role in building it up. Another aspect is that organisations are expected to act in a socially responsible manner to an extent that it follows suite so as to influence investors decisions and also influence consumer want. CSR stands out as it acts in a sustainable, responsible process as it helps the organisation to be able to access finance, reduce the burden with local authorities and also be able to identify new business opportunities that sprout up. In this article, it shows that truly companies should incorporate the corporate responsibility in their agendas as it gives a good feel factor in their follow up. It gives major benefits as compared to the disadvantages as it measures effects necessary to attain the goals set aside by the organisation Oliver and Stephan (2007). References Archie B. Carroll and Kareem M. Shabana.2010. International journal of management: The business case for corporate social responsibilities: A review of concept, research and practice. Pp.85-105.12p. Oliver Falck and Stephan Heblich.2007.Business Horizons: Corporate social responsibility: Doing well by doing good .vol. 50 .Pp .247-254. Hopkins, (2007).Corporate social responsibility and international development: is a business the solution?London, Earthscan. Archie, (2010, pp 85-105). The business case for corporate social responsibility: A review of concepts, research and practice Mallin, (2009).Corporate social responsibility: a case study approach. Cheltenham, Edward Elgar. Oliver Falck, (2007, pp 247-254). Business horizons. Contreras, (2010).Corporate social responsibility in the promotion of social development: experiences from Asia and Latin America. Washington, DC, Inter-American Development Bank. Crowther Aras, (2008).Corporate social responsibility. [Frederiksberg, Denmark], BookBoon. Pedersen, (2015).Corporate social responsibility. Lee Kotler, (2013).Corporate social responsibility: doing the most good for your company and your cause. Hoboken, N.J., Wiley

Operations Management for CQuest Marine Laboratory- myassignmenthelp

Question: Discuss about theOperations Management for CQuest Marine Laboratory. Answer: Introduction The major idea is concerned with the management and administration of the practices or the methodologies which can be adjusted by the business association for the production of the proficiency so as to attain a greater level of effectiveness in the operations and functionalities. Operations administration likewise includes the change of the materials and work into products and ventures for achieving the best level of profitability. The core concern of the community is to keep up the harmony between the expenses and the incomes for accomplishing the most elevated net benefit for the business association. Moreover, the management involves the utilization of workforce, materials, instruments and the innovation, though the managers get, create and convey the results to the customers and potential clients which depends on the requests of the customers and capacities of the business association (Pwc 2017). The idea is a way more extensive term and handles number of complex operations insid e the business association, for example, deciding the size of the assembling plants, methodologies and strategies for extend administration and furthermore the usage of the structure of data innovation systems. There are various operational issues which are incorporated into this idea, for example, the issues like keeping up the stock levels, including the WIP levels, and crude materials procurement, dealing with the crude materials and quality control. Operations administration additionally includes directing, outlining, controlling, the different techniques inside an association, for example, fabricating and updating or changing the creation of merchandise and ventures. The underneath exhibited report has been examined and made concentrated on CQuest marine laboratory. The further analysis comprises of the current operations which are executed within the business corporation and also the identification of the operational issues will be done. Current operations of CQuest marine laboratory The business entity has been focusing on the juggling strategy for targeting the audience. On the basis of this approach the organization switches on the various target segments of the consumers which are all around the cellular layout of the marine laboratory. Maintaining quality in the services offered by the business entity can also be considered as one of operations and which is kept to be on priority as quality of the services will determine the satisfaction level of the consumers and which is an essential component in the growth and success of any of the business entity (online.kettering 2016). Moreover the business entity keeps on emerging and introducing innovations into the business operations and the day-to-day functionalities, for instance underwater observation has been made possible for the tourists by making use of a tubular walkway and also tourists are made able to swim and can participate through snorkeling or diving tours. Management of end-to-end experiences for the tourists has been modified and designed so as to provide them with the best level of satisfaction which in-turn will bring growth and success for the organization. The business entity has been mainly and mostly focusing on the value-adding activities and operations. These activities has been considered as the main and centered on the platform and eco-marine science interaction and experience for tourists (Tourismandmore 2008). Also customer satisfaction has been on the top priority for the business entity and for which number of initiatives is executed by the corporation, this enables them in the attainment of competitive advantage in the business environment. Issues and root cause of the same The changing marketing trends has been considered as one of the biggest issue for any of the business organization, as coping-up with the same will make the entity to make number of adjustments. These adjustments are not all the time proven positive and beneficial for the entity. Intensification in the competitive environment has made the business corporations to adopt new and advanced strategies so as to deal with the same. Rivalry and intensification in the competitive environment has become one of the biggest issue and threat for the organization (Tarlow 2016). Day-to-day operations are overseen for top execution, with the goal that it expands its benefits while limiting its dangers, expenses and misfortunes. In any case, in this present reality administration must make steady exchange offs in the hazard cost-misfortune condition, if all it's the organization's operational foundation lined up with its present procedure (Heizer, 2016). And for maintaining an appropriate balance the management of CQuest marine laboratory is required to be crystal clear in terms of operational goals and also development of key performance metrics which will be enabling the organization to manage the operations. Improper optimization of the values of the permits granted to the corporation has been observed to be one of the problems in the operational activities. For instance, the grants enable 120 individuals to visit the stage at any one time. This implies on the off chance that they could secure a quicker sailboat, they could run two tourism turns every day; one in the morning withdrawing the stage at noon, and one touching base for an evening visit as the morning bunch withdraw. Moreover it has also been observed that the business organizations has been relying too much on the traditional tourism supply chain for sourcing the passenger loadings (Slack, 2015). One of the main issues which is faced by the CQuest marine laboratory are the problems which is occurred due to the natural calamities Identification of the problems Hardly any individuals would scrutinize that tourism and travel can be profoundly unpredictable businesses (Krajewski, Ritzman Malhotra, 2013). A lot of the business is subject to the leisure travelers. Be that as it may, tourism is made out of recreation explorers as well as different gatherings, for example, business voyagers, and these non-leisure travelers regularly act and spend similarly as recreation explorers. Tourism and travel experts realize that their industry is presented to political, wellbeing, and financial undulations. It has been observed that these good and bad times are outside of tourism and travel experts' control. While to some degree industry pioneers are compelled to respond to conditions outside of their control, an attention to current difficulties can help these pioneers to plan for inevitable difficulties and to look for routes in which to decrease the negative effect of critical conditions. The tourism sector has been diversified in varied industries an d amusement parks are considered as one of the largest category. This industry provides a huge contribution on a large scale in the development and stability of the economy (Hitt, Carnes Xu, 2016). Despite the industry is a rapidly growing business in the sector but then also is facing a number of challenges which are being presented as follows: Tourism is an exceptionally burdened industry. Barely any individuals, outside of the tourism and travel industry, acknowledge exactly what number of expenses travellers pay. On the basis of the research executed at the level of charges paid on the tickets of amusement parks, airlines ticket, an inn room, or a rental auto. It has also been observed that in a few areas (be that neighborhood a nation, city, state or region) right around 40% of the commoditys cost originates from add-on charges (Khanna, 2015). At the point when government authorities assert that they should give extra assurance administrations to non-inhabitants they frequently neglect to consider exactly how much cash non-occupants add to a neighborhood economy through buys as well as through the installment of charges. Global institutionalization has delivered less one of kind regions. The globalized commercial center implies that regularly similar items are accessible all through the world. In the event that piece of the purpose behind travel is to find out about or have the chance to investigate the novel and extraordinary, at that point the equivalence factor is a noteworthy tourism challenge (Robinsonc et al., 2016). For instance, most of the amusement parks far and wide frequently appear to offer similar services and numerous voyagers observe lodgings to be standardized to the point that they practically overlook in what province the inn is found. The concerned sector depends largely on the cost and expenses done on the fuels utilized for running the machineries and the rides in the amusement parks (Mok, Sparks Kadampully, 2013). The expenses incurred are very much high and this has becoming and raising as one of the biggest problem for the industry. The current ascent in the cost of fuel, for example, gas majorly affects the whole business. Summer is the high season for water and amusement parks and with the cost of gas on the ascent, numerous explorers may need to modify their spending (or excursion length) to pay for extra fuel charges (Morrison, 2013). Those regions that are considering this test and looking for innovative arrangements will be the ones best arranged to beat this test. Safety and security has been considered as one of the biggest concern for the above mentioned industry and is also a noteworthy test to the whole sector (Wilks, Stephen Moore, 2013). On the basis of the survey it has been noted that tourism and travel industry ought to have gotten a noteworthy reminder on September 11, 2001. Shockingly numerous industry pioneers basically gave lip-administration to security issues instead of going up against the issue. An excessive number of tourism workplaces or tradition and guests agencies have no contact with their local police authorities. An excessive number of police officers are under trained (tourism situated policing/security administrations). Excessively few city boards or local governing authorities have given their security offices (e.g. arrangement divisions) with the monetary and labor assets to ensure the guest and tourism offices. No people group has done a tourism security appraisal of its industry's work force and locales (Witt, B rooke Buckley, 2013). Unless the guest's security turns into an essential concentration of concern, numerous tourism and travel goals may confront incredible monetary misfortunes later on. The political and the conditions which are raised by the governing authorities have become one of the biggest for the industry (Galliers Leidner, 2014). And on the global grounds the concerned tourism will be facing more and new issues which are more complicated and confusing. For instance the For instance, regardless of governments guaranteeing that they bolster tourism, visa confinements have turned out to be more muddled. Besides, no country is by all accounts invulnerable from road showings, politically roused riots, and demonstrations of psychological oppression, wars or bureaucratic formality (Mahadevan, 2015). These conditions not just give negative reputation to the host area, yet additionally make travel more troublesome and less engaging. Conclusion In the limelight of the above executed analysis it has been inferred that the above report has been presented for applying the principles, theories, and approaches of the operations management in CQuest marine laboratory. The report has also been presenting the current operations and functionalities which are executed within the organizational structure of the firm. Moreover, the report comprises of the discussion of the operational issues and also the root cause for the same. The further analysis involves the identification of the problems within the sector. References Galliers, R. D., Leidner, D. E. (Eds.). (2014).Strategic information management: challenges and strategies in managing information systems. Routledge. Heizer, J. (2016).Operations Management, 11/e. Pearson Education India. Hitt, M. A., Carnes, C. M., Xu, K. (2016). A current view of resource based theory in operations management: A response to Bromiley and Rau.Journal of Operations Management,41(10), 107-109. Khanna, R. B. (2015).Production and operations management. PHI Learning Pvt. Ltd.. Krajewski, L. J., Ritzman, L. P., Malhotra, M. K. (2013).Operations management: processes and supply chains(Vol. 1). New York, NY: Pearson. Mahadevan, B. (2015).Operations management: Theory and practice. Pearson Education India. Mok, C., Sparks, B., Kadampully, J. (2013).Service quality management in hospitality, tourism, and leisure. Routledge. Morrison, A. M. (2013).Marketing and managing tourism destinations. Routledge. Online.kettering. (2016). What are the current 5 challenges of operations management?Assessed on 18th August 2017, https://online.kettering.edu/news/2016/10/18/what-are-5-current-challenges-operations-management. Pwc. (2017). Operations. Assessed on 18th August 2017, https://www.pwc.com/gx/en/issues/operations.html. Robinson, P., Fallon, P., Cameron, H., Crotts, J. C. (Eds.). (2016).Operations management in the travel industry. CABI. Slack, N. (2015).Operations strategy. John Wiley Sons, Ltd. Tarlow, P. E. (2016). Issues facing travel and tourism industry. Assessed on 18th August 2017, https://eturbonews.com/136067/issues-facing-travel-and-tourism-industry. Tourismandmore. (2008). Some of the major current issues confronting tourism, Assessed on 18th August 2017, https://www.tourismandmore.com/tidbits/some-of-the-major-current-issues-confronting-tourism/. Wilks, J., Stephen, J., Moore, F. (Eds.). (2013).Managing tourist health and safety in the new millennium. Routledge. Witt, S. F., Brooke, M. Z., Buckley, P. J. (2013).The Management of International Tourism (RLE Tourism). Routledge.

The Dolls House Essay Essays (483 words) - The Dolls House

The Doll's House Essay The Doll's House Essay A contributing factor to the story "The Doll's House" by Katherine Mansfield is the characterization of Kezia as she travels in her innocence through the symbolic world of experience. Kezia is essential to the plot because she represents a taboo, offering opposition to common ways of thinking. Through the portrayal of Kezia, as she interacts as the symbolic eccentric, Mansfield emphasizes the powers and blind justification of conformity within a society. The story commences with the arrival of the doll's house sent to the Burnell children. The Burnells take a great liking to this new acquisition. As the two older children admire the red carpet, red plush chairs, and gold frames of this highly ornamented house, Kezia, the youngest of the girls, takes an interest in the rather simple lamp. In fact, "what she liked more than anything, what she liked frightfully, was the lamp." This infatuation symbolizes her impeccability in comparison to the others as she is drawn to the unadorned lamp. Kezia proceeds to find fault with the state and proportions of the doll's house and perfection with the lamp in its simplicity. As others take interests in the gaudy nature of the house, Kezia rebels: "But the lamp was perfect. It seemed to smile at Kezia, to say 'I live here.' The lamp was so real." Conflict intensifies as Kezia remains the odd ball. The appreciation of the lamp is a metaphor for the actions to come. Kezia likes the lamp because she does not know any better. Thus, she decides to befriend the Kelveys because she doesn't see anything wrong in doing so. The Kelveys are a family that are shunned because of their economic status. Throughout the town, "Many of the children, including the Burnnels, were not allowed even to speak to them." Without a second thought, school children and their families followed in the consuming tradition of looking down upon these unprivileged people. Kezia offers offset to this common path of thinking and questions such a blind following. She asks her mother, "Can't I ask the Kelveys just once?" To which, the response is, "Run away, Kezia; you know quite well why not." Mansfield successfully expresses the enveloping and controlling nature of conformity through the juxtaposition of Kezia's innocence to the prejudiced views of those who live in the world of experience. While others remain to push Kezia's nonconformist qualities down, she pursues contact with the Kelvey girls. She states in her actions that she is strong enough to engage in war against conformity when she invites the Kelveys to see the doll's house despite her mother's unjustified demands. When the Kelveys have their visit, they hardly get to take in the full effect of the doll's house before they are shooed "out as if they were chickens." However, they overlook the embellished details of the house and have, like Kezia, a tendency to be drawn to the simplistic lamp. Thus, Kezia and the Kelveys are drawn together in the purity of heart of the light to battle and ignore things based upon blind faith.

How To Publish Remarkable Content Every Week With Limited Time

How To Publish Remarkable Content Every Week With Limited Time Do you know why top bloggers like Neil Patel, Ramit Sethi, or Tim Ferriss are so successful? It’s because they create remarkable content. Every single time. Focusing on creating high quality content will: Turn you into a respected expert, like it did for Neil Patel or Ramit Sethi. Help you build a loyal fan base, like it did for and their 100k subscribers. Open up huge opportunities for your business. In this article, I will walk you through a step-by-step system to write remarkable content, from beginning to end, even if your time is limited. How to Publish Remarkable Content Every Week (Even if Your Time is Limited)It has become common advice nowadays that you should publish at least once a week. Less than that, people will forget you, and so will Google. More than that, people will love you more, meaning they’ll buy more from you. It is not true. First, publishing more can actually be counter-productive, as this study from   showed. Second, your publication frequency won’t matter if you publish crap. You watch Neil Patel and notice he publishes about three times a week. But every time it’s a compelling article filled with a ton of research and data. Each article he publishes is incredibly valuable, so it’s no surprise he gets hundreds of comments. So, if you have a lot of time, definitely go for publishing more. But if your time is limited, focus on quality rather than quantity. Are you committed to publishing only high-quality articles? Table Of Contents Make the Best of Your Limited Time Your Step-by-Step System To Virtually Guarantee Top-Notch Content Decide On A Topic Explain Your Topic Write A Detailed Outline Do Research Write Your First Draft Edit Your First Draft Polish Everything Create Great Content Faster With These Free Resources Download these time-saving resources to create great content easily and efficiently, every time you write. A Time Management Strategies checklist to make the most of your time. A Daily Task Planning template to plan your work each day. A How to Plan a Blog Post in 10 Minutes checklist to prep your posts fast. A Blog Post Writing Process Checklist to make sure your content is exceptional, every time. Make the Best of Your Limited Time Before jumping into the details of creating remarkable content, you need to make sure that you make the best of your limited time. This section is about setting yourself up for success for the system you will learn in the rest of the article. Think of it as the foundations: If you get this right, nothing can stop you. Recommended Reading: The Top 101 Marketing Time Management Strategies You Need To Succeed Back To Table Of Contents Pick a Consistent Time Let’s face it: writing is hard. That’s something we tend to postpone time and time again just because we’d rather do easier stuff for our business. But at the end of the day, you need to write. And if you want to create good content on a consistent basis, you need to be serious about it and write every day. The best way to write every day is to pick a consistent time in your day. The best way to write every day is to pick a consistent time.Think of it as non-negotiable, as if it were an appointment to the doctor. For example, every day between 6:30 and 7:30, I write. That’s my consistent time. I make sure I never miss it by waking up early and by never allowing anyone to disturb me. Pick a Consistent Place To write every day, you need to build a writing habit. To write every day, you need to build a writing habit.Habits appear when you repeat the same behavior in the same context. That’s why I recommend you always write at the same place to build your writing habit. This will make you a lot more efficient and also increase your chances to actually do it and don’t get distracted by external factors. Build Your Own Writing Routine To help you stick to the habit, try to take a few steps before starting to make it more enjoyable. It could be: A special music playlist for writing. Making yourself a cup of tea or coffee before starting. Any specific set of actions you will always do and enjoy before writing. Make sure you enjoy doing it and that you can do it every day. This will act as the trigger of your writing habit. Doing it time and time again will help get in the mood for writing. After a while, it makes your brain switch in writing mode a lot faster. Set up a Robust Automated System I don’t know many habits that are harder to stick to than writing daily. While the previous points will help you do it more consistently, you need to build a solid system around them to make sure they won’t fail you. What does it mean? First, it means writing it down. For example, since I’m working during the day for my day job, I schedule my writing time in the morning, with the other tasks of my business: This is non-negotiable time that I will NEVER give to anyone. Second, I track my writing by writing every day how many words I wrote and about what. I do this in a Google Spreadsheet and then automatically create a simple chart to show how much I’m writing week after week. This helps to quickly see when you’re falling off your habit. For example, you can notice two weeks near the end of the graph where I was busy doing other stuff. Fortunately, I caught myself up and fixed it. I find this is a good way to stay motivated and create even more content. Get an Accountability Partner You could try to do by yourself, but there is nothing better than someone else to kick your a** when you’re slacking off. Slacking off? Get an accountability partner to kick your a**.With my accountability partner, we both fill up a spreadsheet with all our weekly tasks (including writing): For each day, we write whether the task is â€Å"TODO†, already â€Å"Done†, or has been â€Å"Failed†. It’s a great way to not only focus on the right tasks, but also to have someone else look at what you’re doing and give you honest feedback on how you could do better. Schedule Your Writing Tasks You know that creating a blog post is not just about writing. Creating a blog post is not just about writing.It’s also researching, editing, polishing, making pictures, brainstorming headlines, etc. But then, you may stop writing for a few days for those non-writing tasks. It breaks your habit and makes it harder to start another article then. There are two solutions for this problem. The first is to use a schedule that allows you to work on multiple articles simultaneously. When you edit your first article, start the second one at the same time. That’s exactly what they do at Buffer: The second solution is to write other things than blog posts: newsletters, sales pages, email funnels, video scripts, etc. This is a good way to not be overwhelmed by too many articles at the same time, and it breaks the routine of only writing blog posts. Recommended Reading: This Is The Ultimate Blog Writing Process To Create Killer Posts Make Sure You Never Run Out of Ideas Let’s say you’ve been writing every day for a while and never missed a day. What if, for tomorrow’s writing session†¦ You have nothing to write. No more blog post ideas. Not good ones, at least. Meeting such an issue could mess a lot with your writing habit and call it an end. You can anticipate this problem by generating enough ideas to never run out. There are two approaches. Generate enough ideas to never run out.The first one is to generate one idea per day. One idea. It’s easy, right? It takes 5 minutes, you do it every day, as a habit, for example right before you start writing. By doing so, you will generate more ideas than you can write about. James Altucher, the master of finding ideas, wrote that â€Å"Quality is a byproduct of Quantity†. From your list of ideas, you can extract only the best ones, and get rid of the rest. The second approach is to take one day per week (or per month, depending on how many ideas you find) to generate a huge list of ideas. Same principle. It depends if you’re better at batching your task all at once, or making small progress every day. These were the foundations for your writing habits. You have all your systems in place to make sure you never fail and make the best out of your limited time. What follows is how to create top-notch content ... the easy way! Recommended Reading: 150+ Blog Ideas That Will Absolutely Kill Writers' Block Back To Table Of Contents Your Step-by-Step System To Virtually Guarantee Top-Notch Content Writing top-notch content can take dozens of hours if you don’t systematize your approach. The most common mistake beginners do is to write, iterate, iterate again, and keep iterating again until satisfied. This leads to perfectionism and makes you waste hours. Perfectionism wastes hours.Instead, in this article, I will give you a step-by-step system that will: Make writing a lot easier  for you. Make writing a lot faster  for you. Make sure that at the end of the process you have an article that stands out from the competition. The big picture of the system looks like this: Decide on a topic. Explain your topic in simple words. Write a detailed outline for your topic. Make research. Write your first draft. Edit your first draft. Polish everything. Make a picture out of this? Notice how different it is than what most people are doing. Most bloggers decide for a topic, write the article, fix the grammar mistakes, and publish. With my system, you will take the time to front-load the work. This will not only make you gain a lot of time but also and also make sure you create really great content. I won’t make you wait longer, so let’s jump right in with step #1: Decide on a Topic Your first step is to decide on a broad topic. It might start with an idea of yours, a question from your readers, or an article you’ve read on another blog. You don’t know yet if this will be a really good article or not. It’s just a topic that popped in your mind, and you wonder whether it’ll be good or not. Here are some examples of topics I have in mind: How to use guest blogging to grow your email list from 0 to 1,000 subscribers. What cold showers and writing have in common? Why you don’t need to be a creative person to be a good writer. Notice they look like headlines, though I haven’t taken the time to optimize them. We’ll take care of that only when the article is done. By the way, I strongly recommend you keep a list of all your topic ideas somewhere in your computer. Ideas come and go, so you better write them down if you want to remember them and make sure you don’t run out of it. Recommended Reading: The Skyscraper Technique May Actually Improve Your Content Marketing Back To Table Of Contents Explain Your Topic Call a friend and explain to them what you want to write about. Explain it to them in plain English, with simple words. It should take about 5 to 10 minutes. Call a friend and explain to them what you want to write about.At the end of the discussion, they should have learned something valuable and know what to do to apply it in his business or life. What will this discussion do for you? First, you will quickly notice whether your idea is good or not. When the idea is still abstract, it’s hard to imagine what the article will look like exactly. But when you start putting words on the idea, you bring it to life. You may realize after two minutes of babbling that the content sounds bland, or that it looks like rehashed content. In this case, it’s better to move on and focus on a different idea. Second, it will give you a rough outline of the article. Record the discussion with friend, so that you can listen to yourself and take notes of what you said. These notes will be of a great help when it comes the time to write your outline. Finally, you will get a quick feedback from your friend. Ask him to be brutally honest with you and tell you what he thinks of this idea. If you don’t have any friends, you can just create an imaginary friend and still record yourself. Try to imagine questions they might have and reply to them. Back To Table Of Contents Write a Detailed Outline This step is the most important one of the system. If you take the time to write a long and detailed outline, you will gain a ton of time down the line. Not only will you gain time, but you’ll also make your life a lot easier. A good detailed outline allows you to: Write your first draft easily and quickly. No risk of writer’s block. Avoid wasting time  iterating again and again on your article. Make sure your article is compelling  before even starting to write it. I’m not talking about a short outline with five bullet points and you move on. For example, the outline I wrote for this article  is 1,500-word long and it took me about an hour to write it. More if you count previous failed attempts. I was really unhappy with my first outlines, I knew it would end up with a crappy article, so I restarted, until I was satisfied with it. I would rather waste one hour rewriting a good outline than crafting a poor article, or waste five hours on a bad first draft. I would rather waste one hour rewriting a good outline than crafting a poor article, or waste five...Once you get your outline right, all the rest is easier. Writing the first draft, which most writers dread to do, becomes automatic. I just open my outline, look at where I am, read a few lines, expand them for the draft, and that’s it. Simple. There are three steps to writing the perfect outline: Write down the structure. Explain what each subsection is about. Write down all the examples/stories/pictures you want to add. Getting your outline right makes writing easier.Step #1. Write Down the Structure. The first step is basically what everyone else do when they draw an outline. They write bullet points that look like headlines, and that’s it. It’s important to get it right because the structure is what your reader will try to identify right when they discover your article by skimming through it. Are there logical steps between the sections? What order are they in? Is this a step-by-step system, or are there chronological events? Are the sections balanced? Should you break them down into subsections? Most of the time, this step won’t be a problem, but don’t rush it. Step #2. Explain What Each Section Is About. Now we do the extra work that will make you gain a ton of time down the line. For each section, describe in a few paragraphs what it is about. What will you explain in it? What are the key pieces of information you need to write? Can you describe your solution in a few lines? What problem is it solving? How would you describe it to your friend? You’re basically putting on paper all the information that your article will contain. Someone reading your outline at this point should need precisely what you will talk about, and even what you will teach to your readers. But information alone is useless if you can’t get people to take action. That’s why you also need to †¦ Step #3. Write Down All the Examples/Stories/Pictures You Can Think Of. Each piece of information you give in your article needs to be illustrated by at least an example, a story, a picture, or at least an explanation in plain English. This will help you reader: To understand better what you’re talking about. To relate  to your writing thanks to the stories. To get inspired to take action. Think of yourself as an interior designer. You could spend hours describing a bedroom to your client without them really getting it. Or you could show him a picture and make a sale right away. As Michael Ellsberg put it, "Your competitive advantage is not information, it’s transformation."  And transformation happens with stories. I like to think of this of my articles as 20% information, 80% transformation. For each information you give, write down as many examples, stories and pictures ideas as possible. They might not all end up in your article, but for now, more is better. Once you have done these three steps, you have a structured and highly detailed outline of your article. In fact, you might feel the post is almost already done. All you need is to fill in the holes, but really, all the creative  part is done. That’s why you won’t have any issue with writer’s block. It’s now time to expand your outline and make it even better with some extra research. Recommended Reading: This Is The Marketing Research Process That Will Take Your Content To The Next Level Back To Table Of Contents Do Research You may be surprised to see research appearing in step #4, after we draw the outline and already placed all the elements of our article. Here is the thing: Research is not supposed to help you know what to write in your article.  It is only supposed to help you enrich  what you have already written. When you draw your outline before doing any research, you make sure that what you write is from your unique perspective and that you bring something new to the internet. If you do the research before and start reading dozens of other related articles, chances are that your final article will be a mix of everything you just read. Say goodbye your personal experience and unique perspective, because it just got spoiled by everyone else’s wisdom. So, how to do your research without wasting hours browsing endlessly? To make research efficient, you need to have a specific question to answer. Before even starting the research, I will go through each section of my outline and ask naive questions out of curiosity. I put myself in the mind of my reader and try to imagine everything he could ask himself: â€Å"How can I do that concretely?† â€Å"Why is this true? I don’t understand.â€Å" â€Å"How many are there?† â€Å"Are there any tool to do that?† Of course, those questions are highly context-dependent. You need to have an open mind, like a curious child who wants to know everything. This is the first part of the research. A second part involves backing up your claims. Every time you claim something, you need data, research, or at least a reference that supports what you’re saying. Make a list of all your claims, and come back to Google to find research that supports them. At least, try to find another blog post from a recognized expert that says the same. This will also help you later to promote your post. By doing targeted research on a specific question or claim, you make sure not to browse the internet for ever. Save time researching by asking specific questions. Back To Table Of Contents Write Your First Draft This is normally the hardest step of the process for any common content marketer. But if you’re here, you’re not that common, especially if you start using this system. Because you wrote such a detailed and complete outline, writing your first draft will be one of the easiest step. You already have the structure and all the information written. The only thing that’s left is expanding on the list of stories and examples you already provided. Explaining a single example or telling a story is easy. You do it all the time all day long with your friends. Replicate the process and you’ll be done in no time. The only difficulty you might face is not succeeding in finding the right words to explain your point. It happens. But don’t worry about this too much. When you write your first draft, don’t try to be perfect right away. Simply write, expand, explain as much as possible, ramble, and just put your own words on things. The end result is not supposed to be your final version. When you write your first draft, don’t try to be perfect right away.We will edit the article in the next section. There are two essential rules for writing your first draft if you want to make it quick and easy: Write as much as possible without ever stopping. Don’t stop. Don’t hold yourself. Never edit. Never come back. Here is a tip: Never use the backspace key. When writing your first draft, focus exclusively on getting the writing done, no matter what. Don’t care about quality and don’t edit at the same time. If you apply this advice, not only will writing be a lot easier, but also a lot faster. Keep writing, don’t worry about grammar mistakes or rambling, just keep writing, until done. With this technique, you can easily write 1,000 words in 30 minutes. Once you get used to it, you can write even faster. Back To Table Of Contents Edit Your First Draft After finishing your first draft, your article will not be beautiful to see. Anne Lamott, author of Bird by Bird, calls it the shitty first draft. That’s exactly what it is. You let your creativity shine and created everything you needed for the article. Maybe even a little bit too much. Here are the steps for editing: Open a new blank document. Filter out each paragraph with a set of questions and rewrite it better. Pass the article in an editing tool. Print the article and read it out loud. Step #1: Open a new blank document. This step as rather self-explanatory. I noticed that when I don’t do it, I start to get bored in the middle of the task and skip entire paragraphs to finish as fast as possible. So, now, I open a new document and make sure I go through everything. This is a bit longer, of course, but it’s worth taking the time, as the step is what will make your article flawless. Step #2: Filter out each paragraph and rewrite it better. The goal of the editing part is to remove any unessential part and to rewrite better what’s essential. You probably know that longer articles perform better in general, but it doesn’t mean you should look for writing the longest possible articles. In fact, it’s quite the opposite. Your final article should be shorter than your first draft, not longer. Try to cut your article as much as possible, to make it dense, comprehensive, without any rambling or unessential explanation. Make your point, illustrate it, and move on quickly. For each paragraph I ask myself the following questions: Is this essential  in my article? What would happen if I remove this paragraph? Am I just rambling too much on this story? If it happens the paragraph is an essential one, then I try to improve it: How can I make myself clearer? Can I add a picture or an example to illustrate it? How could I tell this story in a shorter and more compelling way? Am I using simple words that normal people use? Once I have answered them, I can rewrite the paragraph. Notice that it looks like a long process, especially if you have hundreds of paragraphs. If you’re not used to it, it will take you some time at the beginning, but you will quickly learn to automatically ask these questions and decide in seconds if you need to remove the paragraph or improve it. Recommended Reading: 6 Super Easy Content Editing Tricks That Will Save You Oodles Of Time Step #3. Pass the article into an editing tool. In the previous step, you made the major work of editing. You rewrote everything and now the article is a lot better. If you want to go the extra mile, you can copy/paste your article into an editor such as Grammarly  (you will need to paid version to get access to the editing tools) or the Hemingway App. The goal of this step is to make edits you couldn’t easily notice before to improve the readability of your article: Are you writing too complex sentences? Are you using too many adverbs? Are you using passive voice too frequently? Are you repeating the same words too often? (Use WordCounter  for that) This step should be a lot quicker, mostly because the tool tells you exactly where to look at and what to do. Step #4. Print the article and read it out loud. Finally, the last step may surprise you: Print the article and read it out loud. Editing Tip: Print your articles and read them out loud.There are two reasons for this. The first is that when you read an article on paper, you have a different view on it that when reading on a screen. Especially, you can spot the grammar mistakes a lot more easily. The second is that by reading out loud, you will immediately spot the awkward or too complex phrasing. On the internet, we want to keep the writing simple and quick to read. Basically, you almost want to write as you’re speaking. So if it sounds weird when you say it out loud, it might just sound as weird for your readers. That’s it for the editing! I must admit I don’t do all four steps for every article. They’re a little bit long, so it’ll depend on how much time you want to invest in your article. Back To Table Of Contents Polish Everything The last step is for the last details. Improve your headline. When we started the article, we picked a headline and didn’t really work on it. I don’t recommend doing it before writing the article, as the content might change as you make progress on it. Now is the time to perfect it. I won’t go into details on how to write a good headline, but aim for a score of 70% or higher with the Headline Analyzer. Pick a feature image. You will need one to show up when people share your article on social media. It’s usually a good idea to put the title of your post on it to catch people’s attention. Build a content upgrade. A content upgrade is a lead magnet you offer as an incentive for people to subscribe to your email list. It is something built especially for the article and is a logical add-on to the article that people who liked the article will want to have. It could be a checklist, a cheat sheet, a spreadsheet, a system, a PDF version of the article, etc. There are many ways to build content upgrades. Craft your CTA. You will also need to craft a compelling CTA to sell  your content upgrade. It’s worth taking the time to write a really good one, as it can be the difference between a successful and a failed article. Recommended Reading: How To Write A Call To Action In A Template With 6 Examples Take care of SEO. I’m usually not highly focused on SEO, but before publishing an article, I try to get as many green lights as possible with the Yoast SEO plugin. Hit publish. And you’re done! We’ve now gone through the entire system to publish a top-notch article. The good thing about this system is that the simple fact of following it virtually guarantee that your article will stand out from the rest, as almost nobody else uses such a complete framework. How To Publish Remarkable Content Every Week With Limited Time Do you know why top bloggers like Neil Patel, Ramit Sethi, or Tim Ferriss are so successful? It’s because they create remarkable content. Every single time. Focusing on creating high quality content will: Turn you into a respected expert, like it did for Neil Patel or Ramit Sethi. Help you build a loyal fan base, like it did for and their 100k subscribers. Open up huge opportunities for your business. In this article, I will walk you through a step-by-step system to write remarkable content, from beginning to end, even if your time is limited. How to Publish Remarkable Content Every Week (Even if Your Time is Limited)It has become common advice nowadays that you should publish at least once a week. Less than that, people will forget you, and so will Google. More than that, people will love you more, meaning they’ll buy more from you. It is not true. First, publishing more can actually be counter-productive, as this study from   showed. Second, your publication frequency won’t matter if you publish crap. You watch Neil Patel and notice he publishes about three times a week. But every time it’s a compelling article filled with a ton of research and data. Each article he publishes is incredibly valuable, so it’s no surprise he gets hundreds of comments. So, if you have a lot of time, definitely go for publishing more. But if your time is limited, focus on quality rather than quantity. Are you committed to publishing only high-quality articles? Table Of Contents Make the Best of Your Limited Time Your Step-by-Step System To Virtually Guarantee Top-Notch Content Decide On A Topic Explain Your Topic Write A Detailed Outline Do Research Write Your First Draft Edit Your First Draft Polish Everything Create Great Content Faster With These Free Resources Download these time-saving resources to create great content easily and efficiently, every time you write. A Time Management Strategies checklist to make the most of your time. A Daily Task Planning template to plan your work each day. A How to Plan a Blog Post in 10 Minutes checklist to prep your posts fast. A Blog Post Writing Process Checklist to make sure your content is exceptional, every time. Make the Best of Your Limited Time Before jumping into the details of creating remarkable content, you need to make sure that you make the best of your limited time. This section is about setting yourself up for success for the system you will learn in the rest of the article. Think of it as the foundations: If you get this right, nothing can stop you. Recommended Reading: The Top 101 Marketing Time Management Strategies You Need To Succeed Back To Table Of Contents Pick a Consistent Time Let’s face it: writing is hard. That’s something we tend to postpone time and time again just because we’d rather do easier stuff for our business. But at the end of the day, you need to write. And if you want to create good content on a consistent basis, you need to be serious about it and write every day. The best way to write every day is to pick a consistent time in your day. The best way to write every day is to pick a consistent time.Think of it as non-negotiable, as if it were an appointment to the doctor. For example, every day between 6:30 and 7:30, I write. That’s my consistent time. I make sure I never miss it by waking up early and by never allowing anyone to disturb me. Pick a Consistent Place To write every day, you need to build a writing habit. To write every day, you need to build a writing habit.Habits appear when you repeat the same behavior in the same context. That’s why I recommend you always write at the same place to build your writing habit. This will make you a lot more efficient and also increase your chances to actually do it and don’t get distracted by external factors. Build Your Own Writing Routine To help you stick to the habit, try to take a few steps before starting to make it more enjoyable. It could be: A special music playlist for writing. Making yourself a cup of tea or coffee before starting. Any specific set of actions you will always do and enjoy before writing. Make sure you enjoy doing it and that you can do it every day. This will act as the trigger of your writing habit. Doing it time and time again will help get in the mood for writing. After a while, it makes your brain switch in writing mode a lot faster. Set up a Robust Automated System I don’t know many habits that are harder to stick to than writing daily. While the previous points will help you do it more consistently, you need to build a solid system around them to make sure they won’t fail you. What does it mean? First, it means writing it down. For example, since I’m working during the day for my day job, I schedule my writing time in the morning, with the other tasks of my business: This is non-negotiable time that I will NEVER give to anyone. Second, I track my writing by writing every day how many words I wrote and about what. I do this in a Google Spreadsheet and then automatically create a simple chart to show how much I’m writing week after week. This helps to quickly see when you’re falling off your habit. For example, you can notice two weeks near the end of the graph where I was busy doing other stuff. Fortunately, I caught myself up and fixed it. I find this is a good way to stay motivated and create even more content. Get an Accountability Partner You could try to do by yourself, but there is nothing better than someone else to kick your a** when you’re slacking off. Slacking off? Get an accountability partner to kick your a**.With my accountability partner, we both fill up a spreadsheet with all our weekly tasks (including writing): For each day, we write whether the task is â€Å"TODO†, already â€Å"Done†, or has been â€Å"Failed†. It’s a great way to not only focus on the right tasks, but also to have someone else look at what you’re doing and give you honest feedback on how you could do better. Schedule Your Writing Tasks You know that creating a blog post is not just about writing. Creating a blog post is not just about writing.It’s also researching, editing, polishing, making pictures, brainstorming headlines, etc. But then, you may stop writing for a few days for those non-writing tasks. It breaks your habit and makes it harder to start another article then. There are two solutions for this problem. The first is to use a schedule that allows you to work on multiple articles simultaneously. When you edit your first article, start the second one at the same time. That’s exactly what they do at Buffer: The second solution is to write other things than blog posts: newsletters, sales pages, email funnels, video scripts, etc. This is a good way to not be overwhelmed by too many articles at the same time, and it breaks the routine of only writing blog posts. Recommended Reading: This Is The Ultimate Blog Writing Process To Create Killer Posts Make Sure You Never Run Out of Ideas Let’s say you’ve been writing every day for a while and never missed a day. What if, for tomorrow’s writing session†¦ You have nothing to write. No more blog post ideas. Not good ones, at least. Meeting such an issue could mess a lot with your writing habit and call it an end. You can anticipate this problem by generating enough ideas to never run out. There are two approaches. Generate enough ideas to never run out.The first one is to generate one idea per day. One idea. It’s easy, right? It takes 5 minutes, you do it every day, as a habit, for example right before you start writing. By doing so, you will generate more ideas than you can write about. James Altucher, the master of finding ideas, wrote that â€Å"Quality is a byproduct of Quantity†. From your list of ideas, you can extract only the best ones, and get rid of the rest. The second approach is to take one day per week (or per month, depending on how many ideas you find) to generate a huge list of ideas. Same principle. It depends if you’re better at batching your task all at once, or making small progress every day. These were the foundations for your writing habits. You have all your systems in place to make sure you never fail and make the best out of your limited time. What follows is how to create top-notch content ... the easy way! Recommended Reading: 150+ Blog Ideas That Will Absolutely Kill Writers' Block Back To Table Of Contents Your Step-by-Step System To Virtually Guarantee Top-Notch Content Writing top-notch content can take dozens of hours if you don’t systematize your approach. The most common mistake beginners do is to write, iterate, iterate again, and keep iterating again until satisfied. This leads to perfectionism and makes you waste hours. Perfectionism wastes hours.Instead, in this article, I will give you a step-by-step system that will: Make writing a lot easier  for you. Make writing a lot faster  for you. Make sure that at the end of the process you have an article that stands out from the competition. The big picture of the system looks like this: Decide on a topic. Explain your topic in simple words. Write a detailed outline for your topic. Make research. Write your first draft. Edit your first draft. Polish everything. Make a picture out of this? Notice how different it is than what most people are doing. Most bloggers decide for a topic, write the article, fix the grammar mistakes, and publish. With my system, you will take the time to front-load the work. This will not only make you gain a lot of time but also and also make sure you create really great content. I won’t make you wait longer, so let’s jump right in with step #1: Decide on a Topic Your first step is to decide on a broad topic. It might start with an idea of yours, a question from your readers, or an article you’ve read on another blog. You don’t know yet if this will be a really good article or not. It’s just a topic that popped in your mind, and you wonder whether it’ll be good or not. Here are some examples of topics I have in mind: How to use guest blogging to grow your email list from 0 to 1,000 subscribers. What cold showers and writing have in common? Why you don’t need to be a creative person to be a good writer. Notice they look like headlines, though I haven’t taken the time to optimize them. We’ll take care of that only when the article is done. By the way, I strongly recommend you keep a list of all your topic ideas somewhere in your computer. Ideas come and go, so you better write them down if you want to remember them and make sure you don’t run out of it. Recommended Reading: The Skyscraper Technique May Actually Improve Your Content Marketing Back To Table Of Contents Explain Your Topic Call a friend and explain to them what you want to write about. Explain it to them in plain English, with simple words. It should take about 5 to 10 minutes. Call a friend and explain to them what you want to write about.At the end of the discussion, they should have learned something valuable and know what to do to apply it in his business or life. What will this discussion do for you? First, you will quickly notice whether your idea is good or not. When the idea is still abstract, it’s hard to imagine what the article will look like exactly. But when you start putting words on the idea, you bring it to life. You may realize after two minutes of babbling that the content sounds bland, or that it looks like rehashed content. In this case, it’s better to move on and focus on a different idea. Second, it will give you a rough outline of the article. Record the discussion with friend, so that you can listen to yourself and take notes of what you said. These notes will be of a great help when it comes the time to write your outline. Finally, you will get a quick feedback from your friend. Ask him to be brutally honest with you and tell you what he thinks of this idea. If you don’t have any friends, you can just create an imaginary friend and still record yourself. Try to imagine questions they might have and reply to them. Back To Table Of Contents Write a Detailed Outline This step is the most important one of the system. If you take the time to write a long and detailed outline, you will gain a ton of time down the line. Not only will you gain time, but you’ll also make your life a lot easier. A good detailed outline allows you to: Write your first draft easily and quickly. No risk of writer’s block. Avoid wasting time  iterating again and again on your article. Make sure your article is compelling  before even starting to write it. I’m not talking about a short outline with five bullet points and you move on. For example, the outline I wrote for this article  is 1,500-word long and it took me about an hour to write it. More if you count previous failed attempts. I was really unhappy with my first outlines, I knew it would end up with a crappy article, so I restarted, until I was satisfied with it. I would rather waste one hour rewriting a good outline than crafting a poor article, or waste five hours on a bad first draft. I would rather waste one hour rewriting a good outline than crafting a poor article, or waste five...Once you get your outline right, all the rest is easier. Writing the first draft, which most writers dread to do, becomes automatic. I just open my outline, look at where I am, read a few lines, expand them for the draft, and that’s it. Simple. There are three steps to writing the perfect outline: Write down the structure. Explain what each subsection is about. Write down all the examples/stories/pictures you want to add. Getting your outline right makes writing easier.Step #1. Write Down the Structure. The first step is basically what everyone else do when they draw an outline. They write bullet points that look like headlines, and that’s it. It’s important to get it right because the structure is what your reader will try to identify right when they discover your article by skimming through it. Are there logical steps between the sections? What order are they in? Is this a step-by-step system, or are there chronological events? Are the sections balanced? Should you break them down into subsections? Most of the time, this step won’t be a problem, but don’t rush it. Step #2. Explain What Each Section Is About. Now we do the extra work that will make you gain a ton of time down the line. For each section, describe in a few paragraphs what it is about. What will you explain in it? What are the key pieces of information you need to write? Can you describe your solution in a few lines? What problem is it solving? How would you describe it to your friend? You’re basically putting on paper all the information that your article will contain. Someone reading your outline at this point should need precisely what you will talk about, and even what you will teach to your readers. But information alone is useless if you can’t get people to take action. That’s why you also need to †¦ Step #3. Write Down All the Examples/Stories/Pictures You Can Think Of. Each piece of information you give in your article needs to be illustrated by at least an example, a story, a picture, or at least an explanation in plain English. This will help you reader: To understand better what you’re talking about. To relate  to your writing thanks to the stories. To get inspired to take action. Think of yourself as an interior designer. You could spend hours describing a bedroom to your client without them really getting it. Or you could show him a picture and make a sale right away. As Michael Ellsberg put it, "Your competitive advantage is not information, it’s transformation."  And transformation happens with stories. I like to think of this of my articles as 20% information, 80% transformation. For each information you give, write down as many examples, stories and pictures ideas as possible. They might not all end up in your article, but for now, more is better. Once you have done these three steps, you have a structured and highly detailed outline of your article. In fact, you might feel the post is almost already done. All you need is to fill in the holes, but really, all the creative  part is done. That’s why you won’t have any issue with writer’s block. It’s now time to expand your outline and make it even better with some extra research. Recommended Reading: This Is The Marketing Research Process That Will Take Your Content To The Next Level Back To Table Of Contents Do Research You may be surprised to see research appearing in step #4, after we draw the outline and already placed all the elements of our article. Here is the thing: Research is not supposed to help you know what to write in your article.  It is only supposed to help you enrich  what you have already written. When you draw your outline before doing any research, you make sure that what you write is from your unique perspective and that you bring something new to the internet. If you do the research before and start reading dozens of other related articles, chances are that your final article will be a mix of everything you just read. Say goodbye your personal experience and unique perspective, because it just got spoiled by everyone else’s wisdom. So, how to do your research without wasting hours browsing endlessly? To make research efficient, you need to have a specific question to answer. Before even starting the research, I will go through each section of my outline and ask naive questions out of curiosity. I put myself in the mind of my reader and try to imagine everything he could ask himself: â€Å"How can I do that concretely?† â€Å"Why is this true? I don’t understand.â€Å" â€Å"How many are there?† â€Å"Are there any tool to do that?† Of course, those questions are highly context-dependent. You need to have an open mind, like a curious child who wants to know everything. This is the first part of the research. A second part involves backing up your claims. Every time you claim something, you need data, research, or at least a reference that supports what you’re saying. Make a list of all your claims, and come back to Google to find research that supports them. At least, try to find another blog post from a recognized expert that says the same. This will also help you later to promote your post. By doing targeted research on a specific question or claim, you make sure not to browse the internet for ever. Save time researching by asking specific questions. Back To Table Of Contents Write Your First Draft This is normally the hardest step of the process for any common content marketer. But if you’re here, you’re not that common, especially if you start using this system. Because you wrote such a detailed and complete outline, writing your first draft will be one of the easiest step. You already have the structure and all the information written. The only thing that’s left is expanding on the list of stories and examples you already provided. Explaining a single example or telling a story is easy. You do it all the time all day long with your friends. Replicate the process and you’ll be done in no time. The only difficulty you might face is not succeeding in finding the right words to explain your point. It happens. But don’t worry about this too much. When you write your first draft, don’t try to be perfect right away. Simply write, expand, explain as much as possible, ramble, and just put your own words on things. The end result is not supposed to be your final version. When you write your first draft, don’t try to be perfect right away.We will edit the article in the next section. There are two essential rules for writing your first draft if you want to make it quick and easy: Write as much as possible without ever stopping. Don’t stop. Don’t hold yourself. Never edit. Never come back. Here is a tip: Never use the backspace key. When writing your first draft, focus exclusively on getting the writing done, no matter what. Don’t care about quality and don’t edit at the same time. If you apply this advice, not only will writing be a lot easier, but also a lot faster. Keep writing, don’t worry about grammar mistakes or rambling, just keep writing, until done. With this technique, you can easily write 1,000 words in 30 minutes. Once you get used to it, you can write even faster. Back To Table Of Contents Edit Your First Draft After finishing your first draft, your article will not be beautiful to see. Anne Lamott, author of Bird by Bird, calls it the shitty first draft. That’s exactly what it is. You let your creativity shine and created everything you needed for the article. Maybe even a little bit too much. Here are the steps for editing: Open a new blank document. Filter out each paragraph with a set of questions and rewrite it better. Pass the article in an editing tool. Print the article and read it out loud. Step #1: Open a new blank document. This step as rather self-explanatory. I noticed that when I don’t do it, I start to get bored in the middle of the task and skip entire paragraphs to finish as fast as possible. So, now, I open a new document and make sure I go through everything. This is a bit longer, of course, but it’s worth taking the time, as the step is what will make your article flawless. Step #2: Filter out each paragraph and rewrite it better. The goal of the editing part is to remove any unessential part and to rewrite better what’s essential. You probably know that longer articles perform better in general, but it doesn’t mean you should look for writing the longest possible articles. In fact, it’s quite the opposite. Your final article should be shorter than your first draft, not longer. Try to cut your article as much as possible, to make it dense, comprehensive, without any rambling or unessential explanation. Make your point, illustrate it, and move on quickly. For each paragraph I ask myself the following questions: Is this essential  in my article? What would happen if I remove this paragraph? Am I just rambling too much on this story? If it happens the paragraph is an essential one, then I try to improve it: How can I make myself clearer? Can I add a picture or an example to illustrate it? How could I tell this story in a shorter and more compelling way? Am I using simple words that normal people use? Once I have answered them, I can rewrite the paragraph. Notice that it looks like a long process, especially if you have hundreds of paragraphs. If you’re not used to it, it will take you some time at the beginning, but you will quickly learn to automatically ask these questions and decide in seconds if you need to remove the paragraph or improve it. Recommended Reading: 6 Super Easy Content Editing Tricks That Will Save You Oodles Of Time Step #3. Pass the article into an editing tool. In the previous step, you made the major work of editing. You rewrote everything and now the article is a lot better. If you want to go the extra mile, you can copy/paste your article into an editor such as Grammarly  (you will need to paid version to get access to the editing tools) or the Hemingway App. The goal of this step is to make edits you couldn’t easily notice before to improve the readability of your article: Are you writing too complex sentences? Are you using too many adverbs? Are you using passive voice too frequently? Are you repeating the same words too often? (Use WordCounter  for that) This step should be a lot quicker, mostly because the tool tells you exactly where to look at and what to do. Step #4. Print the article and read it out loud. Finally, the last step may surprise you: Print the article and read it out loud. Editing Tip: Print your articles and read them out loud.There are two reasons for this. The first is that when you read an article on paper, you have a different view on it that when reading on a screen. Especially, you can spot the grammar mistakes a lot more easily. The second is that by reading out loud, you will immediately spot the awkward or too complex phrasing. On the internet, we want to keep the writing simple and quick to read. Basically, you almost want to write as you’re speaking. So if it sounds weird when you say it out loud, it might just sound as weird for your readers. That’s it for the editing! I must admit I don’t do all four steps for every article. They’re a little bit long, so it’ll depend on how much time you want to invest in your article. Back To Table Of Contents Polish Everything The last step is for the last details. Improve your headline. When we started the article, we picked a headline and didn’t really work on it. I don’t recommend doing it before writing the article, as the content might change as you make progress on it. Now is the time to perfect it. I won’t go into details on how to write a good headline, but aim for a score of 70% or higher with the Headline Analyzer. Pick a feature image. You will need one to show up when people share your article on social media. It’s usually a good idea to put the title of your post on it to catch people’s attention. Build a content upgrade. A content upgrade is a lead magnet you offer as an incentive for people to subscribe to your email list. It is something built especially for the article and is a logical add-on to the article that people who liked the article will want to have. It could be a checklist, a cheat sheet, a spreadsheet, a system, a PDF version of the article, etc. There are many ways to build content upgrades. Craft your CTA. You will also need to craft a compelling CTA to sell  your content upgrade. It’s worth taking the time to write a really good one, as it can be the difference between a successful and a failed article. Recommended Reading: How To Write A Call To Action In A Template With 6 Examples Take care of SEO. I’m usually not highly focused on SEO, but before publishing an article, I try to get as many green lights as possible with the Yoast SEO plugin. Hit publish. And you’re done! We’ve now gone through the entire system to publish a top-notch article. The good thing about this system is that the simple fact of following it virtually guarantee that your article will stand out from the rest, as almost nobody else uses such a complete framework.

Advertising Strategy Assignment Example | Topics and Well Written Essays - 500 words

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Mercedes Benz Customers Services Case Study Example | Topics and Well Written Essays - 2250 words

Mercedes Benz Customers Services - Case Study Example Mercedes Benz is a brand name for automobiles, trucks, buses, Lorries. At times, it is only referred as Mercedes or even Benz. Currently, the organization is known for making the most prestigious vehicles in the world. It serves customers from all over the world through their sales agents. The company was originally started for Daimler-Benz AG but it is currently owned by DaimlerChrysler AG. The history of the company dates back from 1926 when two companies Daimler Motoren Gesellschaft and Benz & Cie merged and came up with Daimler-Benz Company. The company vehicles are available in over 130 countries in the world through their select dealers.  The company deals with both individual and corporate clients from any part of the world who might be interested in purchasing a prestigious vehicle from their company. All their vehicles bear a brand name Mercedes Benz and it is currently the world’s leading automotive manufacturers. The company offer for sales their products to indiv idual clients who are interested in their vehicles either through the company itself or through their agents. Some clients have got the specification for the kind of vehicles they want, and for this case, their deliver their quotation to the firm’s manufacturing unit. Others just purchase their vehicles from the sales agents that are scattered at every part of the world. They also offer for sale their vehicles spare parts and for this case, the customers do not have to worry in case the car breaks down.   ... They also offer for sale their vehicles spare parts and for this case, the customers do not have to worry in case the car breaks down. The individual clients of the Mercedes Benz Company have different need and expectations for their vehicles depending on their tastes and preferences. The company has a number of Mercedes Benz models for their customers to choose from according to their different tastes and preferences. In case they still have not gotten a vehicle that fit the specification their need, they can contact the company for special order. For this case, they have an option of ordering their vehicles directly from the company's factory. Although this kind of order can take some time before the vehicle is delivered to the client, at least the customer finally get the kind of a vehicle he wanted according to his taste and preferences. Corporate Clients The company on the other hand deals with corporate clients who may need a number of vehicles for their organisation. For this case, they make a special arrangement with the company on the number of vehicles they need, their specifications and the delivery time for the vehicles. In such as case, these kinds of clients are given special discounts for ordering such a large number of fleet of vehicles. Some of the corporate clients that the company deals with are: governments from a number of countries; non-government organisation and private companies. In such a case, there is a special arrangement for corporate clients. When it comes to the corporate clients, they have some specification they may need for their vehicles and for this case, they may order directly from the factory plant in case they fail to get one from the models produced by the company. In such a case, these clients have to wait for